Social media is where majority of your brand can come to life. This content can vary from caption-related posts, short-form videos, daily stories and more. Getting your face online is crucial for creating a brand around yourself, ultimately aiding your business.

The best way to start, is to just start. Don't try to be too perfect to begin with as it will already seem foreign enough; instead, just have a storyline or idea in your head of how you roughly want the post to look and then experiment with different angles, edits and music.

As easy as it sounds to just create content, there are many obstacles to overcome such as constantly churning out new ideas, becoming unmotivated to film anything and not having the time to create content on top of your busy schedule. These are regular emotions around the space but just remember that everyone struggles with this, so don't let it stop you from achieving your dreams.